Jamie Giera

Jamie GieraJamie GieraJamie Giera

Jamie Giera

Jamie GieraJamie GieraJamie Giera
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Oakland Schools

Accessibility & Website Ownership

Project: District-Wide Accessibility Compliance and Website Management
Role: Website Specialist

Overview
As the primary owner of the Oakland Schools website, I was responsible for the ongoing maintenance, accessibility compliance, and day-to-day management of multiple district sites. I supported a large internal audience of educators and administrators by managing all web requests through a centralized ticketing system and ensuring content remained accessible, accurate, and user-friendly.

This work focused on continuous website upkeep and long-term compliance rather than one-time remediation.

What I Did
Owned ongoing website maintenance, accessibility audits, and compliance remediation across multiple district sites.
Conducted WCAG and ADA audits using tools such as WAVE, Lighthouse, and screen reader testing.
Implemented direct fixes for common accessibility issues including alt text, heading structure, color contrast, and descriptive link text.
Created staff training materials and documentation to support sustainable, long-term accessibility practices.
Collaborated across departments to implement compliant captioning solutions for digital content.

Impact
Maintained continuous ADA and WCAG compliance throughout my tenure with zero OCR complaints.
Improved usability and SEO across district pages, contributing to a 30 percent increase in organic search traffic.
Established a sustainable, accessible web experience relied on daily by families, students, and staff.
Managed Oakland Schools’ Google Business Profile, improving its public rating from 1.0 to 3.5 stars through accurate updates, responsive engagement, and accessible listings.

Homepage 2019

Homepage 2020 (COVID refresh) 

Homepage after redesign 2021

Analytics snapshot

Let’s Talk About Your Website

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